The KEEN Vail Kids Adventure Games kicks off this week and will feature a full slate of activities from Aug. 6-10 in Vail, Colo., including adventure racing for kids ages six to 14, a free Family Adventure Expo, a new Family Mud Run and more. As part of the Games, Horizon Organic has announced its partnership with the Vail race and will be onsite in full force during the event.
Horizon headquarters, located just 2.5 hours from Vail in Broomfield, Colo., will head to the mountains bringing with them a slew of activities for participants and visitors who are in town for the Games. This will include providing racers with Horizon Organic Milk Boxes, hosting a Horizon Parent VIP Tent during the races, a booth at the Family Adventure Expo featuring a variety of Horizon products to sample and Cheer Cards for racers, as well as being the official host of the race awards celebration with Mac & Cheese for racers. "We are excited to be part of this wonderful adventure that promotes teamwork, healthy active lifestyles and fun for kids of all ages," said  Mike Skibiniski, Marketing Director for Horizon. "Horizon will be onsite to support the kids and their support crews all week by providing delicious, fun snacks and beverages for kids and parents alike."
Horizon will be offering perks and samples throughout the Games, including:
Horizon Organic Milk
All racers will receive the kids favorite Horizon Organic Milk Box in their athlete bags in addition to more samples available for the kids on race day at the Horizon booth.   
Horizon's Parent VIP Tent
Mom and Dad can stop by the Horizon VIP Tent near the start and finish line for complimentary coffee and snacks. Pick up a course map and viewing tips to see the kids in action on the course.
Horizon Mac & Cheese Awards Celebration
Be sure to stop by the Horizon Mac & Cheese Tent at 3 p.m. on race day for a generous bowl of delicious and organic Mac & Cheese at the awards celebration. Prepared with Horizon Organic Butter and Milk, their Mac & Cheese is out of this world.
Cheer Cards
Horizon will be providing Cheer Cards for kids and parents to decorate and fill out for their adventure racers.
Horizon Expo Booth
Look for the Horizon Booth from 11 a.m. to 6 p.m. Thursday through Saturday at the Family Adventure Expo and sample the new Horizon Snack Crackers, Snack Grahams and Sandwich Crackers. The Expo is located in Solaris Plaza in Vail Village.
Happy the Cow
Look for Happy, Horizon's Mascot, at the start and finish line located at Gondola One. She'll be "moo-ing" racers on.
New this year, the Family Mud Run will allow parents, siblings too old or young to compete in the actual adventure race and any other support crew in tow to participate in the action. The Kids Adventure Games Mud Run is presented by the Vail Valley Medical Center, Steadman Philippon Research Institute and Horizon Organics and will take place at 4:30 p.m. Saturday, Aug. 9 on Vail Mountain. Register ahead of time or sign up at KidSPORT in Vail Village until 4 p.m. the day of the race. For more info, go to vailkidsadventuregames.com
In addition, the Family Adventure Expo will return and not only include Horizon Organics, but also feature activities such as a climbing wall, Cave of Confusion, meet and greet with Vail Ski Patrol dogs, a gondola photo booth, a spirit station sponsored by Steadman Clinic, a helmet safety zone sponsored by VVMC and a fly fishing demo station sponsored by Minturn Anglers. The expo is free and will take place in Solaris Plaza Vail Village (across the street from Athlete Check In at KidSPORT) between 11 a.m. and 6 p.m. Thursday through Saturday, Aug. 7-9.
The Vail Recreation District would like to thank all its sponsors of the KEEN Vail Kids Adventure Games, including title sponsor KEEN, plus the Town of Vail, Vail, KidSPORT, Horizon Organic, Vail Valley Medical Center, The Steadman Clinic, The Steadman Philippon Research Institute, KZYR The Zephyr, Parent's Handbook, Andy Linke, Timberline Tours, Moe's Original BBQ, Megastar Financial, Red Fox Wireless, Go Pro, Clif Kid, Zip Adventures and Minturn Anglers. A huge thanks to Vail Ski Patrol for being the on mountain support during the event.
For more information visit www.vailkidsadventuregames.com, call 970-479-2280 or email vrdsportsadmin@vailrec.com.


Beth Pappas, Kids Adventure Games Race Director 970-479-2280
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